Press kit

For journalists, reviewers, and bloggers writing about Numbat Math.

Press contact

Yousef and Sanad LLC d/b/a Numbat Math. We aim to reply within one business day.

One-line description

Numbat Math is a daily 10-minute math practice app for grades 3–5, with an AI tutor that explains every wrong answer in language a kid actually understands — without ever generating the questions themselves.

Quick facts

Category: Education (iOS App Store)
Audience: U.S. parents of children in grades 3, 4, and 5 (ages 8–11)
Platform: iPhone and iPad, iOS 17+
Launched: Summer 2026 (App Store debut)
Pricing: Free download. Summer Pass $29.99 one-time (runs through Sept 30). Monthly $9.99. Annual $74.99 with 3-day trial.
Built by: Yousef and Sanad LLC, an independent two-person studio (Texas)
Privacy: No ads, no third-party tracking, no data sold, COPPA-conscious. AI tutor receives no PII.
Languages: English, Spanish (Mexico) at launch

What makes it different

Every question is human-verified.

Most "AI math apps" use AI to generate questions on the fly. The trouble: when the AI hallucinates a wrong answer, your kid gets graded on it. Numbat Math takes the opposite bet — 450+ human-verified questions at launch, growing to 1,500 by end of summer. AI is used for one thing only: explaining why a wrong answer was wrong.

The AI tutor doesn't give the answer.

When a kid taps "Explain" on a wrong answer, the tutor first delivers a gentle nudge — a question, not a solution. If the kid taps again, it walks through the reasoning. Only at the third level does the full step-by-step appear. This mirrors how the best human tutors scaffold: nudge, walk-through, walk-through-with-everything-shown.

The adaptive engine over-weights weak topics.

Education research is unambiguous: practicing what a kid is already good at has near-zero learning yield. If a kid scores 95% on fractions and 60% on word problems, today's session is mostly word problems. The dashboard tells parents which specific skills need attention each week — not vanity metrics like total questions.

Honest pricing, no surprises.

The hero SKU is a one-time $29.99 Summer Pass that runs through Sept 30 — no auto-renew. Optional monthly and annual subscriptions are available for year-round use, but the app is explicitly designed so a family can pay once for the summer and walk away.

Founder story

Yousef and Sanad LLC is named after the founder's two boys. Numbat Math is the studio's first app. Numbat the mascot is an Australian marsupial — the founders picked an animal nobody else was using to give the brand room to grow.

The app came out of a personal need: the founders couldn't find a math practice app they were willing to put in front of their own kids. The AI-generated-questions problem was the dealbreaker, but so was the dopamine-treadmill design language most kids' education apps share. They built Numbat Math the way they'd want a teacher to design it: a tight daily loop, honest about progress, gentle about mistakes.

Pull quotes (for use in articles)

"Most 'math apps' either lean on AI to generate questions on the fly (great until the AI hallucinates a wrong answer and grades your kid on it) or pile on rewards while papering over weak skills. Numbat Math takes the opposite approach."

"The AI tutor doesn't hand over the answer. It asks the question a great teacher would ask to nudge the kid toward figuring it out themselves."

"Education research is unambiguous: practicing what a kid is already good at has near-zero learning yield. The adaptive engine actively over-weights the topics your kid is weakest in — because that's where learning actually happens."

Story angles

The "summer slide" defense. U.S. kids lose 2–3 months of math learning over summer break; teachers spend September re-teaching. A 10-minute-a-day practice app is the structural fix parents have been asking for.
The indie alternative to AI-generated-questions apps. A reaction to the wave of math apps where the questions themselves are LLM-generated. Numbat Math draws the line at human-verified content.
COPPA-conscious AI for kids. AI tutoring without sending the kid's name, age, or any identifier to the model. A worked example for journalists covering the "AI safety for kids" beat.
Indie founder story. Two-person Texas studio competing in a category dominated by venture-backed apps with eight-figure marketing budgets.

Screenshots and brand assets

High-resolution screenshots, app icon, and brand color guidelines are available on request — email support@numbatmath.com with your outlet name and we'll reply with a Dropbox link the same day.

Brand color: #4D66FF (indigo). Font: SF Pro / system. Logo is the lowercase "N" on a rounded indigo square (visible in the top-left of every page on this site).

Reviewer access

Working on a story or app review? We're happy to issue a complimentary access code (Summer Pass equivalent) for as long as you need it. Email with your outlet, deadline, and the Apple ID you'd like the code issued to.

Privacy + compliance

No third-party analytics, ad networks, or tracking SDKs.
No Apple ATT prompt (we don't track across apps or websites).
AI explanations are generated by Anthropic's Claude API; the request payload contains no personally identifying data — not even the kid's first name.
Account deletion is a one-tap action inside the app, with end-to-end deletion of all child profiles, practice records, and analytics rows.
Full policy: numbatmath.com/privacy.html